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news::: How to earn $100,000 by selling nothing Elias Garay and his son Alejandro were arrested and charged with making rascally auctions on eBay. Just before Christmas under different nicknames through Yahoo!, Amazon.com and eBay services they were selling PlayStation 2, even though they didn't have them. Auction winners were transferring to the PlayStation 2 "owners" from $400 to $700 on their bank account or they used Paypal.com payment system, but never received the good. This way family has earned $113,982. If they are found guilty, swindlers could be sentenced for 5 years of prison, informs CNet. | TheWorldJournal.com $28 billions were spent online in the year 2000 According to the Census Bureau company report, in the year 2000 the Internet users spent $28 billions. This amount has exceeded the similar stats for 1999 ($17,3 billions) and 1998 ($7,7 billions). Users spent most of their money by purchasing air tickets ($7,8 billions). $5,1 billions were spent by buying personal computers and making hotel reservations - $2,1 billions. 24% of all sales of the computer equipment were done through Internet. Users also spent $1,3 billions on the computer software. | TheWorldJournal.com Atlantic City public beach is on sale The citizen of Atlantic City, known under nickname Taipan126 on the eBay online auction, has put on sale sand from a city beach. One person agreed to buy about 0,5 kg of sand for 99 cents. He also had to pay $4 for delivery. Atlantic City authorities have declared, that the deal is illegal because sand does not belong to the seller. Earlier the city had to spend $1,2 millions to purchase sand and to keep a beach from erosion. eBay representatives have announced, that they do not bear the responsibility for the bargains that are taking place on their auction, but promised to keep the city authorities informed about such deals. | TheWorldJournal.com EBay made its first steps on TV Trying to involve new users, online-auction eBay has started its first advertising campaign on TV, informs E-Commerce News. Last Wednesday two 30-second advertising clips were shown on American television. Advertising was put in a prime time during the popular TV Show "Who Wants To Be a Millionaire?" eBay advertising will also be shown during the National Football League playoffs translation. David Kathman, the Morningstar.com analytic thinks that it is a pretty good idea for eBay to make advertising on TV. "It is necessary to expand the eBay audience outside the Internet, - Mr. Kathman has declared. - Besides, now, when the majority of Dot Com companies reduces their advertising budgets, there is a chance for eBay to be noticed". Mr. Kathman has also noted, that comparing to other companies-losers, in particular Pets.com which marketing costs achieved 300% higher of its incomes, eBay spends for marketing and development of sales technologies about 35% of the income. | TheWorldJournal.com 40% of Americans are unsatisfied by the online auctions About 35 millions of Americans participate in any form of online auctions, and 40% of users are not pleased with their functioning, according to the American National Association of Consumers (NLC) and Harris Interactive company. Research has shown also, that auctions are very favorable to sellers and for buyers. However, the last ones should show be careful. Every American online user who has declared his dissatisfaction by auctions work has lost (according to the average) about $326. The first reason of people's dissatisfaction is that the goods acquired by them were delivered with a delay (20%), they received another good instead of the acquired one (11%), they received a damaged good (10%), nothing were received at all (10%). As to sellers, 52% of them are pleased with the auction system. However, 34% of sellers complain about the delays in payments, 27% - on non-payments, 20% - on an auction cancellation, 5% on false checks and 1% on the payments that have been done by stolen credit cards. | TheWorldJournal.com CDNow does have an ad sales department any more Bertelsmann AG will reduce 55 workplaces in the CDNow affiliated company and by doing so will completely destroy the web site advertising sales department. The reason is that before Bertelsmann AF was purchased by German media-giant, CDNow was needed additional sources of income, except its basic source - sales of compact discs; and the company started to sell the advertising space on their web site. Bertelsmann which also owns the sound recording label BMG, has quickly realized the opportunities of distribution musical production in traditional, and in a digital format in the Internet. Besides the CDNow purchase for $117 millions in July 2000, the company also cooperates with Napster. | TheWorldJournal.com John Lewis will buy the English department of Buy.com John Lewis Partnership Company, the owner of several offline stores in England, is seriously going to enter the electronic commerce field of business. Their first step will be buying the Buy.com Company English office, informs BBC. The company already has an experience in online sales - last year it sold the limited quantity of goods through the Internet. It also began to provide services by selling food products in the Internet through its Waitrose Direct store network. Now it decided to invest its money in more large project. Though the Buy.com as a name is not popular in England, it is the second-largest online shop in USA that has a lot of know-how in the field of sales through the Internet. Buying its English part, John Lewis company is going to create the largest shop network in the United Kingdom, where its own mark is already well-known. The deal, financial side of which is kept secretly, should be completed by the end of February. | TheWorldJournal.com Internet advertising is still a working tool In spite of the fact that online advertising is experiencing a recession, companies don't have to hurry up to cut down the budget on Internet-marketing, reported Jupiter Media Metrix. The research made by the company has shown, that 25 most successful new web sites were promoted with the help of advertising e-mails, banners, lotteries and other ways of visitor's attraction. | TheWorldJournal.com $16 billions online for Americans Every eighth American has financial actives that he knows nothing about. According to CBS, the total sum of such "lost" money is estimated in US $16 billions. Internet may help people to find their property. Today practically all American states have already created web sites on which it is possible to find out whether someone owes you money or not (for example, NAUPA, US Savings Bonds.). The site missingmoney.com allows you to search for the "invisible" financial property over all USA. Moreover, this service is working not only for individuals, but also for companies. The average sum of the found money is about US $100. Even for a quite wealthy person it may become a pleasant surprise. | TheWorldJournal.com Online stores has returned $1 billion to its customers American online buyers have returned to online shops the goods on a total amount of US $1 billion. According to Yankee Group Company, all purchases were made during the New Year's holidays of 2000. The number of returned goods considerably exceeds last year's index. This time some shops had to exchange the goods or to return money for 20-30% of buyers. "The Sum of returns may increase up to US $1,5 billions", - says Paul Ritter, the Director of a Strategic Planning Department of network sales of Yankee Group Company. He analyzed the data received from online sellers and companies, which are specialized in an exchange of goods. | TheWorldJournal.com back to top |
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